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Poultry market demand rises in Bataan

Written by
  • Raffy C. V.
  • 5 years ago

BALANGA CITY, Bataan – A retired provincial employee has articulated the surging market demand for poultry products is brought by the influx of industrial and construction workers and their families  indicating  a  good prospect  for emerging entrepreneurs  in the province.

Mrs. Myrna Hernandez, a former officer 1V of the Bataan Provincial Cooperative Development Office (PCDO), described the latest business trend as lucrative and extremely profitable with the expansion of the Authority of the Freeport Area of Bataan (AFAB) in Mariveles town  and the adoption of the Mount Samat Shrine Enterprise Tourism Zone‘s(MSSETZ) multi-billion peso integrated master development plan located in Pilar town which categorizes the Bataan peninsula as one of the top eco-tourism investment hubs in Central Luzon.

Hundreds of poultry farms are already operating commercially in the province supplying the requirements of small and medium food and eatery enterprises of nearby provinces and Metro Manila and the three industrial zones situated in Mariveles, Limay and Hermosa towns.

Hernandez, who once operated a carinderia near the former Land Transportation Office (LTO) in the capitol compound, said she was encouraged to join in the livestock trade after having observed the unprecedented waves of skilled and semi-skilled labor near the construction sites in the two (2) Northern Bataan industrial towns of Mariveles and Limay.

She narrated her first meeting with the livestock  and marketing  officers of the country’s largest food conglomerate, San Miguel Corporation (SMC) in San Fernando City, Pampanga , has ignited her interest further  to participate as a contract grower in  the upland area of Barangay Tuyo, this City.

“I treasure being a contract poultry grower since then, it comes with a certain degree of worthiness and exciting new field of endeavor“, Hernandez explained.

According to Hernandez, as a contract grower, the company provides poultry inputs namely chicks, animal feeds and expert veterinary services including marketing of the broilers produced in her three building farms.

On the part of Hernandez, as stipulated in the contract, she should ensure that the structurally-built poultry houses conform with the standards set by the SMC and the hiring of competent maintenance for the safety of broilers.

The production level of the present retrofitted from ordinary structure into air conditioned three- building facility located in the 6.5 hectare lands ideally located near the famous abo-abo river estimated at about 35,000 broilers every 40 days or seven (7) harvests per year.

Other towns in Bataan, specially the component City of Balanga, the province’s business and educational center, are briskly swelling particularly poultry with the opening of one of the largest shopping malls in Central Luzon, Bataan Vista Mall, owned by former Senate President Manuel Villar.

The proliferation of fast foods, restaurants, convenience stores, hotels, industrial and manufacturing firms and continuously increasing population is a big factor to the rising poultry market demand in Bataan.

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