BALANGA CITY, Bataan – The Department of Trade and Industry (DTI) launched Kapatid Mentor ME (KMME) Program in Bataan today at the Lou-is Resort and Restaurant, catering the 2nd batch of select Micro, Small, and Medium Enterprises (MSMEs) owners from all around the province.
With the aim to help Micro and Small Entrepreneurs (MSEs) scale up their enterprises, and to spur economic activity and generate employment opportunities, KMME program is a coaching and mentoring approach where large corporations teach MSEs on the different aspects of business operations.
In previously held Free Negosyo Seminar, 20 new mentees who passed strict selection process were recognized for this year’s mentoring sessions.
According to DTI 3 Officer-in-Charge Assistant Regional Director Zorina D. Aldana, MSMEs passed through the eye of a needle considering their potential for growth, willingness to grow, and commitment, for they will spend not a single peso, and the only payback is for them to grow their own businesses in the future.
Moreover, she said that the 10 modules which will be discussed on Thursdays is of international standard as it is comparable to a crash course session of a Master’s Degree in the Asian Institute of Management.
The first two modules namely Entrepreneurial Mindsetting and Values Formation, and Marketing were tackled by Kapatid Mentors Jorge Noel Wieneke and his wife Jenny Wieneke respectively.
Mr. Wieneke started his discussion with his life experiences of being naughty and curious during his youth which contributed to having his own family as early as 18, and then shedding a lot of sweat and tears when he tried putting up a business.
He shared a principle implying that there is no easy way in a successful business which goes: You have to lose your house and home, literally go hungry, and find a way to make ends meet.
Further, he said that in order for entrepreneurs to develop a growth mindset, one must view challenges as opportunities, replace failing with learning, stop seeking approval, develop a sense of purpose, celebrate growth with others, and control greed.
KMME started its mission on April 5, and continues to reach other provinces and regions nationwide up tol April 26.